Organic coffee roasters

When you wake up on a cold morning to a steaming coffee, do you ever stop to wonder what luxuries the coffee growers are allowed to enjoy?

De Groot Coffee Co. is fast becoming a preferred supplier of ethical coffee around Adelaide. It is a family business that sources all of its coffee beans from big co-ops made up of hundreds of tiny farms, each with their own growing method and personality ... and all Fair Trade!

Our brand design draws inspiration from the business owner's family heritage and harks back to the days when coffee was hauled across the ocean in wooden ships. We coupled our own wood-block print-style illustration with a piratical font in a bold scarlet.

As well as setting up a website and stamp design for the manual, unique printing of packaging, we had business cards printed with vegetable-based inks on tactile boxboard for extra 'grunt'. Good honest cards for a good honest product.

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De Groot Coffee Co.

Services delivered

• Research
• Project management
• Creative direction
• Design
• Illustration
• Production management